China is a big market for game companies so it’s possible for them to change their games in region to satisfy the market, for example China has a law or something that forced games with lootboxes to show percentages here
Yeah, i laughed my ass off when few years ago China was implementing their first restrictions giving no fuck whatsoever to the entire western gaming industry and teh gamerz cried wolf about not happening, commies eating bitter pill because corpos will make them ultimatum etc etc.
And what happened in reality is that entire western gaming industry humbly follow every single regulation because China is currently the biggest market for games in the world (and it also confirmed that even without many scummy practices producing games is very profitable).
Whenever news like this gets posted on social media I get a kick out of all the gamers absolutely incensed that a company would “kowtow to the CCP” to continue making money in China. Like, yeah no shit these multi-billion dollar corporations will follow the regulations and don’t care about “making a statement” or whatever lol.
My favorite so far was that one esports guy who said some kind of pro-HK riots comment in an interview and Blizzard dropped him like a hot potato. Stuff like that wouldn’t happen if capital ran things in China like they do in the US. I wish I lived in a country with a communist party powerful enough to make foreign companies scared of getting on its bad side.
Schrodinger’s gamer, simultaneously pissed about predatory addiction baiting and lootboxes in gaming and pissed at the only people on the planet actually doing anything about it
I’m not sure it’s the biggest market in the sense of being profitable but it’s certainly a giant market and it’s like, why would you limit yourself to just one market when you could literally double your profits by publishing in China too?
The lootbox law was actually beneficial to game studios operating in China.
I read an article from specialised press (happened on it completely randomly) that explained how to work with it if you publish your game in China. With the way app stores work you automatically publish in every available country unless you opt out of it, so it’s a no-brainer to publish in the whole world.
It’s a non-issue basically. They have to show percentages but also have to up the percentage points after every box you open and tell you how many tries it will get to give you the item with 100% chance. The article was explaining how this worked and how you could work within that framework.
Years later and I don’t hear any game studio complaining about lack of revenue in China.
And yet here we still get the gambling mechanics.
I honestly even preferred when we had actual gambling in games lol, remember Pokémon and the casino? It was better than lootboxes, lootboxes are neither fun nor interesting. Hey look I got this trash-tier weapon for the fourth time, great, who cares?
China is a big market for game companies so it’s possible for them to change their games in region to satisfy the market, for example China has a law or something that forced games with lootboxes to show percentages here
Yeah, i laughed my ass off when few years ago China was implementing their first restrictions giving no fuck whatsoever to the entire western gaming industry and teh gamerz cried wolf about not happening, commies eating bitter pill because corpos will make them ultimatum etc etc.
And what happened in reality is that entire western gaming industry humbly follow every single regulation because China is currently the biggest market for games in the world (and it also confirmed that even without many scummy practices producing games is very profitable).
Whenever news like this gets posted on social media I get a kick out of all the gamers absolutely incensed that a company would “kowtow to the CCP” to continue making money in China. Like, yeah no shit these multi-billion dollar corporations will follow the regulations and don’t care about “making a statement” or whatever lol.
My favorite so far was that one esports guy who said some kind of pro-HK riots comment in an interview and Blizzard dropped him like a hot potato. Stuff like that wouldn’t happen if capital ran things in China like they do in the US. I wish I lived in a country with a communist party powerful enough to make foreign companies scared of getting on its bad side.
Schrodinger’s gamer, simultaneously pissed about predatory addiction baiting and lootboxes in gaming and pissed at the only people on the planet actually doing anything about it
In the end racism and anti-communism are more pressing needs to gamers than actually getting better games.
I’m not sure it’s the biggest market in the sense of being profitable but it’s certainly a giant market and it’s like, why would you limit yourself to just one market when you could literally double your profits by publishing in China too?
It’s first in both revenue and number of players. Note though how number of players is over 3 times the next one, but revenue is only slightly more. Still completely worth it.
Ayy finally surpassed the US
The lootbox law was actually beneficial to game studios operating in China.
I read an article from specialised press (happened on it completely randomly) that explained how to work with it if you publish your game in China. With the way app stores work you automatically publish in every available country unless you opt out of it, so it’s a no-brainer to publish in the whole world.
It’s a non-issue basically. They have to show percentages but also have to up the percentage points after every box you open and tell you how many tries it will get to give you the item with 100% chance. The article was explaining how this worked and how you could work within that framework.
Years later and I don’t hear any game studio complaining about lack of revenue in China.
And yet here we still get the gambling mechanics.
I honestly even preferred when we had actual gambling in games lol, remember Pokémon and the casino? It was better than lootboxes, lootboxes are neither fun nor interesting. Hey look I got this trash-tier weapon for the fourth time, great, who cares?