I don’t know the year of this ad, but I believe Brazil was the sixth economy at the time; that would explain why they also put Brazil on it. It’s funny how the lady uses meditation, which neither has European origin nor is stereotypically associated with European culture.
Best bit is in the comments to find one or two Brazilians saying it’s right and the Europeans should “defend their culture” and criticizing the commercial is racism. 🤦♂️