We are already there. Business models change and adapt.

Since markets are already mostly conquered, and wages are stagnated all around the world, companies couldn’t continue to grow organically since there was no demand for their products so they started converting into a finance business where they lend you money with interests so you can buy stuff you couldn’t previously buy and thus artificially increasing demand (since more people could buy stuff with credit) and thus increasing prices and profit. This has made the prices of things bought with credit increase at an insane pace (cars and houses being the biggest example), thus further squeezing value out of workers pockets.

Now we are witnessing a rentier economy, where everyone wants to provide a “service” (its always a computer doing the work/ i.e. an app) instead of an actual product. Uber, Airbnb, Amazon, Google, Meta, dropshipping, even cars are starting to have suscription model for stuff that already comes in the car itself lmao.