I don’t know many users of other brands who camp one day before the store to be the first to get a new mobile and neither are those who buy a PC, whose 4 wheels must be purchased separately for $699.
They will have some mental defect.
I feel like it’s just a case of brand loyalty that was once ascribed to people buying eg. Rolex watches or luxury cars, but Apple brought this over to the consumer electronics realm.
I don’t know many users of other brands who camp one day before the store to be the first to get a new mobile and neither are those who buy a PC, whose 4 wheels must be purchased separately for $699. They will have some mental defect.
I feel like it’s just a case of brand loyalty that was once ascribed to people buying eg. Rolex watches or luxury cars, but Apple brought this over to the consumer electronics realm.
I think Apple is more of a cult than a technology company, fleecing its acolytes with exaggerated prices and conditions.