For an article that size, it’s surprisingly light on actual numbers and facts. A lot of auto-show impressions, lots of “ooh look at that” and “ooh that feels nice”, even more he-said-she-saids, but no proper comparisons. It’s also pretty incoherent and it features A LOT of chinese praise, including whole paragraphs of praising tiktok ( in a friggin car article ). Yeah, I’m not gonna hold my breath that “western car makers are cooked” just based on what this guy wrote.
They aren’t cooked. But they aren’t in a great position either. The government is going to need to subsidize them a bit. China just went all in on EVs as a national project before anyone else and now it’s paying dividends. Western car manufacturers can and will catch up.
I’d later learn that the auto show had more than 100 new model debuts and concepts. That’s a far cry from the Detroit Auto Show last September, which only featured one fully new model. Two other models were refreshed versions of current cars already on sale. None were electric.
Western automakers aren’t entangled deeply with tech companies in ways that would serve the end user, Chinese or otherwise. They didn’t get way ahead of the curve to establish a battery supply chain in the ways China did. And they don’t seem to want to cater to the Chinese market (or any market, rather) through continuous updates and agility with their product line.
Even Tesla in China can’t be bothered to update one of its most important products, the Model Y, in this hyper-competitive market. Instead, it relies on margin-hurting gimmicks to move units, like constant price cuts, subsidized trade-in incentives, and 0% financing to get customers to buy a car that is aged and now uncompetitive.
Tesla didn’t even have a presence at the Beijing Auto Show. Elon Musk came and went to Beijing during the show, only to make a case for his robotaxi pivot with government officials. It’s like he’s already given up on cars here.
GM blew it here too. Up until the Beijing Auto Show’s debut of a PHEV version, the GL8 was one of the few vans in the segment without any plug-in capabilities. Green-plated New Energy vehicles are an important market in China, as are luxury vans. Why weren’t Western automakers paying attention? Why didn’t GM get an electrified vehicle on sale faster?
If anyone thinks lemmy doesn’t have bots: so far 4 of my downvoters are from accounts created during the reddit exodus, and have zero comments or posts.
For an article that size, it’s surprisingly light on actual numbers and facts. A lot of auto-show impressions, lots of “ooh look at that” and “ooh that feels nice”, even more he-said-she-saids, but no proper comparisons. It’s also pretty incoherent and it features A LOT of chinese praise, including whole paragraphs of praising tiktok ( in a friggin car article ). Yeah, I’m not gonna hold my breath that “western car makers are cooked” just based on what this guy wrote.
They aren’t cooked. But they aren’t in a great position either. The government is going to need to subsidize them a bit. China just went all in on EVs as a national project before anyone else and now it’s paying dividends. Western car manufacturers can and will catch up.
It’s full of comparisons, some examples:
If anyone thinks lemmy doesn’t have bots: so far 4 of my downvoters are from accounts created during the reddit exodus, and have zero comments or posts.