So I get if they think the bids they’re getting from the streaming services are too low to justify spending on the marketing, or if it’s unfinished and at this point it’s not worth completing. But if they’ve got a full movie in the can, why not just upload it to YouTube and be like “free movie y’all.” The PR off that move would at least be something.
That’s depressingly true. The tax structure is completely backwards when it comes to loss write-offs and depreciation, creates absolutely perverse incentives.
So I get if they think the bids they’re getting from the streaming services are too low to justify spending on the marketing, or if it’s unfinished and at this point it’s not worth completing. But if they’ve got a full movie in the can, why not just upload it to YouTube and be like “free movie y’all.” The PR off that move would at least be something.
The tax write-off for binning it is probably worth more to them than that.
That’s depressingly true. The tax structure is completely backwards when it comes to loss write-offs and depreciation, creates absolutely perverse incentives.
They should have to release it into the public domain to write it off for taxes.