I feel the same. But I would guess that consciously it not, we are now more aware/knowledgeable of a product’s existence because we came across an ad.
I think children are WAY more susceptible to add though. So many times I have seen my nieces and nephews playing free games on their tablet and just completely watch the video ad that interrupts the game. Kids are like sponges, just soaking everything up.
There’s gotta be some studies somewhere on the subconscious effects of advertisements.
Depends how they are delivered. Social media posts are bad because they look like posts (with a tiny “promoted” badge somewhere) so those get me for a split second.
I know exactly what you mean and those promoted posts used to get my attention until I saw the “promoted” tag. However at some point I started automatically scrolling by these kind of post. It’s as if I developed an algorithm in my head to quickly detect and ignore them.
Yes, unconsciously, we are all subject to the influence of advertising and manipulation of information even if we think we are consciously aware of it and try to avoid it. Others around us are, and they influence us, culture dictates norms and communicates through overt and symbolic language. It impacts our decision making processes. Advertisers know this and have leveraged this since the creation of that field.
Here’s a fun piece by Adam Curtis about the origin of PR, advertising, and its roots in psychology at the turn of the 20th Century: The Century of the Self . I think folks here will enjoy it considering why we left Reddit :)
Lol, it’s more to show a point. Most engineers and programmers are VERY hard to advertise to. We do to much research, so it’s often an ignored group in marketing. Easier to go after other demographics.
Yeah, I’ve been using the internet since the 90s, and I’ve never clicked a single ad, aside from accidentally clicking one because it moved under my mouse cursor or finger right as I was trying to click something else. I’m very selective in what I buy, and don’t just buy something because I saw an ad. The only advertising that sometimes works on me is an ad for something new at taco bell, pizza hut, etc. Where you’re like huh, that looks pretty good, I’ll have to try one. But any durable goods that aren’t consumable, yeah I’m doing research before I buy it.
I rarely see any ads. First thing I do on a clean windows or new phone, is to install adblockers. Simply because they have become so intrusive and takes up a lot of screen realestate. On top of that ads have been attack vectors for zero day exploits into people’s computers several times before.
One place I still see ads are on Facebook, and they never target anything I’m interested in. I suspect it’s because of greed. Because they are absolutely collecting my data, so they should be able to target me with relevant stuff, but they will allow any ads as long as the advertisers pay up. I have seen explicit ads on Facebook… on Facebook! Where users almost gets banned for saying butt. Ads on the other hand, is fine…
The result is I’m bombarded with irrelevant ads, that I never click.
As services gets more aggressive with pushing ads down my throat, the more aggressive methods I’m going use to block ads or find alternative services. They did it to themselves.
Not really. They get money when you click on them. They don’t get anything for displaying it. That’s the whole point of having targeted ads, it increases the chance of interacting with them.
I always find it funny that meta and google collect all your data for ads, but I’ve never seen an ad that I was interested in
Do people even process the contents of an ad? Most of the time I selectively ignore them.
I feel the same. But I would guess that consciously it not, we are now more aware/knowledgeable of a product’s existence because we came across an ad.
I think children are WAY more susceptible to add though. So many times I have seen my nieces and nephews playing free games on their tablet and just completely watch the video ad that interrupts the game. Kids are like sponges, just soaking everything up.
There’s gotta be some studies somewhere on the subconscious effects of advertisements.
Depends how they are delivered. Social media posts are bad because they look like posts (with a tiny “promoted” badge somewhere) so those get me for a split second.
But I’m an avoid ad at all costs kinda person.
I know exactly what you mean and those promoted posts used to get my attention until I saw the “promoted” tag. However at some point I started automatically scrolling by these kind of post. It’s as if I developed an algorithm in my head to quickly detect and ignore them.
Yes, unconsciously, we are all subject to the influence of advertising and manipulation of information even if we think we are consciously aware of it and try to avoid it. Others around us are, and they influence us, culture dictates norms and communicates through overt and symbolic language. It impacts our decision making processes. Advertisers know this and have leveraged this since the creation of that field.
Here’s a fun piece by Adam Curtis about the origin of PR, advertising, and its roots in psychology at the turn of the 20th Century: The Century of the Self . I think folks here will enjoy it considering why we left Reddit :)
What’s your field of work?
Nice try Zuckerberg
Lol, it’s more to show a point. Most engineers and programmers are VERY hard to advertise to. We do to much research, so it’s often an ignored group in marketing. Easier to go after other demographics.
Yeah, I’ve been using the internet since the 90s, and I’ve never clicked a single ad, aside from accidentally clicking one because it moved under my mouse cursor or finger right as I was trying to click something else. I’m very selective in what I buy, and don’t just buy something because I saw an ad. The only advertising that sometimes works on me is an ad for something new at taco bell, pizza hut, etc. Where you’re like huh, that looks pretty good, I’ll have to try one. But any durable goods that aren’t consumable, yeah I’m doing research before I buy it.
I rarely see any ads. First thing I do on a clean windows or new phone, is to install adblockers. Simply because they have become so intrusive and takes up a lot of screen realestate. On top of that ads have been attack vectors for zero day exploits into people’s computers several times before.
One place I still see ads are on Facebook, and they never target anything I’m interested in. I suspect it’s because of greed. Because they are absolutely collecting my data, so they should be able to target me with relevant stuff, but they will allow any ads as long as the advertisers pay up. I have seen explicit ads on Facebook… on Facebook! Where users almost gets banned for saying butt. Ads on the other hand, is fine…
The result is I’m bombarded with irrelevant ads, that I never click.
As services gets more aggressive with pushing ads down my throat, the more aggressive methods I’m going use to block ads or find alternative services. They did it to themselves.
I mean that’s not exactly the point of ads, they still win whether you’re interested or not
Not really. They get money when you click on them. They don’t get anything for displaying it. That’s the whole point of having targeted ads, it increases the chance of interacting with them.