Even if it is revenue, it is still a net loss. All it does is reduce taxable income, which is still makes the donation a net loss.
For anyone not aware, the current federal US corporate income tax rate is 21%. So if a company gives 100 dollars to charity, they only save 21 dollars in taxes, so they are still down roughly 79 dollars, depending on the state taxes of where they are incorporated.
Yeah but in this scenerio company isn’t the one giving that 100 dollars, customers gives company 100 dollars to donate, company donates it, gets 21 Dollars back. Which is a 21 dollar profit for the company
I think that’s a myth as it isn’t income it goes into a separate fund to transfer 1:1.
Even if it is revenue, it is still a net loss. All it does is reduce taxable income, which is still makes the donation a net loss. For anyone not aware, the current federal US corporate income tax rate is 21%. So if a company gives 100 dollars to charity, they only save 21 dollars in taxes, so they are still down roughly 79 dollars, depending on the state taxes of where they are incorporated.
Yeah but in this scenerio company isn’t the one giving that 100 dollars, customers gives company 100 dollars to donate, company donates it, gets 21 Dollars back. Which is a 21 dollar profit for the company