For 30 years, Magic: The Gathering has been built on the innovation, ingenuity, and hard work of talented people who sculpt a beautiful, creative game. That isn’t changing. Our internal guidelines remain the same with regard to artificial intelligence tools: We require artists, writers, and creatives contributing to the Magic TCG to refrain from using AI generative tools to create final Magic products. We work with some of the most talented artists and creatives in the world, and we believe those people are what makes Magic great.
“We just haven’t figured out how to monetize it without pissing off our customers yet again.”
Exactly. They just fired a shit load of people too.
@VelvetStorm @cerement It’s a reaction to people interpreting the Hasbro art job advert recently as firing artists and replacing them with AI.
Which is plausible for other parts of Hasbro, but unlikely in WotC
Which is plausible
for other parts of Hasbro, but unlikely in WotCDon’t give them too much credit. WotC is fucking vile, and always has been.
@VelvetStorm @cerement Oh and it’s important to note: the bulk of artists weren’t touched by the firing: they have always been external contractors.
“final Magic products” Them some carefully chosen words. Means they will use AI to come up with something then someone will copy it to be final. They may also take it into Photoshop and remove elements or fix fingers so now the final product is not AI generated.
i think using ai to fill in the rest of a cloud texture or increase the fidelity on a background character’s hair is a more likely use case. that’s where the real benefit of these tools exists; i doubt most artists are just going to prompt, tinker, done. but there’s a lot of work artists do that can be sped up with generative models without compromising the art or the artist
Ye olde Made* in the USA tactic
*assembled
I wonder if the artist will get fired for using the magic select tool in Photoshop. That uses AI / machine learning too. It’s literally just using AI to highlight AI generated items.
@Morgikan @ThePantser People tend to use “generative AI” for what they aren’t to use. The magic select tool isn’t generative AI.
Generative AI is just machine learning, the same as the magic tool. The difference is in application with one being used for prediction and the other for generation. The two are more alike than they are dissimilar.
But Hasbro said we have to so, shrug
Recent art is so bland it may as well be AI generated and nobody would notice. I am not critisizng artists, they do wonderful job as seen by the sketches. It is the art direction and post processing that makes everything look the same… Exactly like generic AI art. /rant
