Removing the ability to opt-out of ad personalization based on your Reddit activity, except in select countries.

Reddit requires very little personal information, and we like it that way. Our advertisers instead rely on on-platform activity—what communities you join, leave, upvotes, downvotes, and other signals—to get an idea of what you might be interested in.

The vast majority of redditors will see no change to their ads on Reddit. For users who previously opted out of personalization based on Reddit activity, this change will not result in seeing more ads or sharing on-platform activity with advertisers. It does enable our models to better predict which ad may be most relevant to you.

edit: updated link to old.reddit.com

  • PDFuego@lemmy.world
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    1 year ago

    deserves to be frog stew (as in that boiling frog metaphor). I’d love to be proven wrong though.

    https://www.abc.net.au/science/articles/2010/12/07/3085614.htm

    Professor Hutchison says: “The legend is entirely incorrect! The ‘critical thermal maxima’ of many species of frogs have been determined by several investigators. In this procedure, the water in which a frog is submerged is heated gradually at about 2°F per minute. As the temperature of the water is gradually increased, the frog will eventually become more and more active in attempts to escape the heated water. If the container size and opening allow the frog to jump out, it will do so.”

    • megane-kun@lemm.ee
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      1 year ago

      I’m aware. Not every metaphor has to adhere to scientific fact, though it’d be neat. Thanks for the elucidation though.