Patrick McGee (@PatrickMcGee_)
nitter.net
Chart of the Day: @Apple’s advertising business has more than tripled its market share in the six months after it introduced privacy changes to iPhones that obstructed rivals, including @Facebook and @Google, from targeting ads at consumers. *A Thread*

For anyone who thought this was about user’s privacy…

  • @Lynda@lemmy.ml
    2•3 years ago

    How much of the ad targeting is data collected from only Safari versus other apps (including Apple Apps and non-Apple)?

    If it is just Safari, then the ad targeting is similar to other ad-enabled browsers (simply stop using Safari). However, if Apple is using data from maps, messages, photos, device scanning, etc, then that is much, much, much worse.